Plain English Campaign

Which power brings crystal-clear bills?

Plain English Campaign and Which?, the consumer group, are celebrating a breakthrough in energy billing.  The first plain English npower bill has received the campaign's Crystal Mark for clarity.

Chrissie Maher OBE, founder of Plain English Campaign, says, "This positive action from one of the big six marks a silver lining for the public who have been left in the dark for too long with confusing bills.  It's bound to save time and money for everyone.  I know it would help in my choice of energy provider, if I can understand what I'm paying each quarter."

Musical sausage rolls liven up a plain lunch box

Bemused members of the public have been asking us for a plain English translation for the ‘ambient sausage rolls’  sold by The Co-operative supermarket.

Chrissie Maher, OBE and founder of Plain English Campaign said, ‘These sausage rolls have escaped from the technical production lines of the food industry to bring confusion and ruin the ‘ambience’ of our lunch breaks.’

When a pound is not a pound, it’s a burger

Plain English Campaign accepts that language changes to reflect the changes in our society. But that makes it even more important for businesses to get the facts right when encouraging customers to spend money.

There has been a surge of public objection about the information contained in a recent burger advertisement. The advertisement for ‘pound saver meals’ compares a £1 (one pound) to a ‘bob’ (slang for a shilling) as part of the promotion for the company’s 99 pence burger.